Comfortable SneakersOn introduces the Cloudnova, a model that combines urban energy with high-impact design.
Unlike conventional On shoes, the Cloudnova uses cloud parts that are joined together to expand the sole's ground contact area and disperse the pressure of a landing. The Cloudnova is a stylish new version of a sneaker that is not a running shoe, but a town sneaker.
ONBorn in Switzerland in 2010. Winner of the ISPO Brand New Award, the most important award for innovation in sports," the shoe brand is loved by more than 3 million runners in over 50 countries.
The sensation of running on cloudsOn's patented "CloudTec" technology was developed to achieve soft landings and explosive kick-offs. The cloud parts collapse at the moment of landing to cushion the impact. At the same time, the cloud parts that collapsed at the moment of landing rebound. This creates a natural kick forward and supports a smooth shift of the center of gravity.
Converting Impact into Propulsive ForceThe "Speed Board" is built between the sole and upper. The speed board deflects as soon as the runner lands on the ground, storing the impact of the landing as energy and converting it into propulsive force in the form of bouncing back the absorbed impact, pushing the runner forward explosively.
unique point of novaThe inner sock structure is adopted at the footwear opening, and the laces can be tied inside the shoe tongue. With the appearance of no visible knot, it transforms into a stylish impression.
In addition, the padded "heel tongue" provides excellent comfort with excellent softness and support.
The Cloudnova lacing system is a unique combination of loops and straps. The system allows the laces to be pulled up evenly, distributing the pressure on the instep evenly.
For ultimate comfort, the heel is designed with asymmetrical padding. It is the ideal combination of softness and security to control intense speeds. For added durability, a TPU overlay is applied on the outside.
No Compromise on DetailThe toe and heel of the sole, which are prone to wear and tear, are reinforced with high-grip rubber. No compromise has been made in the attention to detail that enhances safety.